Certification in E Commerce Management

Complete guide applicable to E-Commerce : Key Factors, Model, Marketing, Trends, Resources and Strategies

What you’ll learn
You will learn the key factors of E-Commerce. E-Commerce Definition, Examples of E-Commerce, Scope of E-Commerce, Limitations of E-Commerce and Impact
You will be able to learn about Business Models for E-commerce. In details you will get to know about the different business models
Learn Business – to – Business (B2B), Business – to – Consumer (B2C), Consumer – to – Consumer (C2C), Consumer – to – Business (C2B), Business – to – Government
Learn Government – to – Business (G2B), Government – to – Citizen (G2C), Brokerage Model and Value chain Model.
Learn about E-Marketing and M commerce. With that you will get to know about the advantages and disadvantages of E-Commerce.
A detailed comparison between the traditional and E-Commerce marketing.
You will also learn about E Advertising and its various types such as Display Advertising, Web banner Advertising, Frame ad and others.
Learn about Internet Marketing Trend, Internet branding and Effective ways to maximize e branding presence.
You will also get to learn about Marketing Strategies and various strategies such as Email Marketing Strategies, Affiliate marketing strategies
Learn Viral marketing strategies, Brand leveraging strategies and Search engine optimization (SEO)
This training will be useful if your job involves role of E-Commerce in serving its members. You will also learn about E-Payment and E-Finance as well.
Discover how to get the knowledge of Changes in the world of marketing.
This online course is packed full of professionally produced downloadable resources, which will enable you to start practicing immediately after completion.

Requirements
You should have an interest in E-Commerce.
An interest in Internet branding, Micro Payment System, and Electronic Cash.
Be interested in getting the knowledge of Cards, Biometric Payment, Person to Person payment, Digital Token based payment, Card as a E Payment system and Online Credit Card (VISA) Transaction Process Processing a Payment Card Order. Should be interested in Smart Card Cash System and Relationship-Based Smart Credit Cards as well.
Have an interest in understanding the Legal Framework for E-commerce and E-Security.

Description
Description

Take the next step in your career! Whether you’re an up-and-coming professional, an experienced executive, aspiring manager, budding Professional. This course is an opportunity to sharpen your e-commerce management and e-finance capabilities, increase your efficiency for professional growth and make a positive and lasting impact in the digital business or organization.

With this course as your guide, you learn how to

All the basic functions and skills required E-Commerce.

Information Technology (Amendment) Act, 2000, Cyber Security Issues of E-Commerce Business in India, and Statutory Provisions Governing Cyber Defamation In India: Indian Penal Code, 1860

Get access to recommended templates and formats for the detail’s information related to business environment.

Learn useful case studies, understanding the E-Commerce for a given period of time. Legal frame work of E-Security with useful forms and frameworks.

Invest in yourself today and reap the benefits for years to come.

The Frameworks of the Course

Engaging video lectures, case studies, assessment, downloadable resources and interactive exercises. This course is created to Learn about E-Commerce, its importance through various chapters/units. How to maintain the proper regulatory structures and understand the different types of the e-security policies. Also to learn about the e-finance and e-payment policies.

Legal framework of will help you to understand about the legal steps that a person can take if he/she faces any kind of e-threats in India. E-Finance will help you to understand about the usages and its importance in E-Commerce and how it should get maintained and managed accordingly to the determinants and the impacts of changing and developed technology. This video will also help to understand the details related to the home banking, E-Trading, E-Contract and Where to lodge a complaint.

The course includes multiple Case studies, resources like formats-templates-worksheets-reading materials, quizzes, self-assessment, film study and assignments to nurture and upgrade your E-Commerce knowledge in details.

In the first part of the course, you’ll learn the details of E-Commerce, business model of E-Commerce and E-Marketing, its relation to the digital business platform. E-Advertising and Internet branding.

In the middle part of the course, you’ll learn how to develop a knowledge E-payment, and E-Cash. With that Online Credit Card (VISA) Transaction Process Processing a Payment Card Order, Smart Card Cash System, Relationship-Based Smart Credit Cards and Micro Payment System.

In the final part of the course, you’ll develop the knowledge related to E-Finance, E-Banking, Legal framework for E-Commerce and E-Security. You will get full support and all your quarries would be answered guaranteed within 48 hours.

Course Content

Part 1

Introduction and Study Plan

· Introduction and know your Instructor

· Study Plan and Structure of the Course

1. 1. E-Commerce.

Unit 1.1 : Introduction

Unit 1.2 : Meaning

Unit 1.3 : E-Commerce Definition

Unit 1.4 : Examples of E-Commerce

Unit 1.5 : Scope of E-Commerce

Unit 1.6 : Limitations of E-Commerce

Unit 1.7 : Impact of E-Commerce

2. Business Models for E-commerce.

Unit 2.1 : Introduction

Unit 2.2 : Meaning and Definition of portal

Unit 2.3 : Types of business models

Unit 2.3.1 : Business – to – Business (B2B)

Unit 2.3.2 : Business – to – Consumer (B2C)

Unit 2.3.3 : Consumer – to – Consumer (C2C)

Unit 2.3.4 : Consumer – to – Business (C2B)

Unit 2.3.5 : Business – to – Government (B2G)

Unit 2.3.6 : Government – to – Business (G2B)

Unit 2.3.7 : Government – to – Citizen (G2C)

Unit 2.3.8 : Brokerage Model

Unit 2.3.9 : Value chain Model

3. E-Marketing

Unit 3.1 : M Commerce

Unit 3.2 : E Marketing

Unit 3.2.1 : Advantages of E Marketing

Unit 3.2.2 : Disadvantages of E Marketing

Unit 3.3 : Traditional Marketing

Unit 3.3.1 : Advantages of Traditional Marketing

Unit 3.3.2 : Disadvantages of Traditional Marketing

Unit 3.4 : E Marketing vs Traditional Marketing

Unit 3.5 : E Advertising

Unit 3.5.1 : Display Advertising

Unit 3.5.2 : Web banner Advertising

Unit 3.5.3 : Frame ad

Unit 3.5.4 : Search Engine Optimization

Unit 3.5.5 : Search Engine Marketing

Unit 3.6 : Internet Marketing Trend

Unit 3.7 : Internet branding

Unit 3.8 : Effective ways to maximize e branding presence

Unit 3.9 : Marketing Strategies

Unit 3.9.1 : Email Marketing Strategies

Unit 3.9.2 : Affiliate marketing strategies

Unit 3.9.3 : Viral marketing strategies

Unit 3.9.4 : Brand leveraging strategies

Unit 3.9.5 : Search engine optimization (SEO)

Part 2

4. E-Payment

Unit 4.1 : E Payment System

Unit 4.1.1 : Designing Electronic Payment System

Unit 4.1.2 : Types of E Payment

Unit 4.2 : Cards

Unit 4.3 : Biometric Payment

Unit 4.4 : Person to Person payment

Unit 4.5 : Digital Token based payment

Unit 4.6 : Card as a E Payment system

Unit 4.7 : Online Credit Card (VISA) Transaction Process Processing a Payment Card Order

Unit 4.8 : Smart Card Cash System

Unit 4.9 : Relationship-Based Smart Credit Cards

Unit 4.10 : Micro Payment System

Unit 4.10.1 : Advantages of Micro Payment System

Unit 4.10.2 : Disadvantages of Micro Payment System

Unit 4.11 : Electronic Cash

Unit 4.12 : Using the Digital Currency

Part 3

5. E-Finance and E-Banking

Unit 5.1 : E-Finance

Unit 5.1.1 : Importance of E-Finance

Unit 5.2 : Meaning of E-Banking

Unit 5.2.1 : Importance of E-Banking

Unit 5.3 : Wireless Application Protocol

Unit 5.4 : Home Banking

Unit 5.5 : Internet Banking

Unit 5.6 : Traditional Banking vs E Banking

Unit 5.7 : Meaning of E Trading

Unit 5.7.1 : Importance and Advantages of E Trading

6. Legal Framework for E-commerce

Unit 6.1 : Introduction

Unit 6.2 : Information Technology (Amendment) Act, 2000

Unit 6.3 : Cyber Security Issues of E-Commerce Business in India

Unit 6.4 : Statutory Provisions Governing Cyber Defamation In India: Indian Penal Code, 1860

Unit 6.5 : Information Technology Act, 2000

Unit 6.6 : Where to lodge a complaint?

Unit 6.7 : Formation of E-Contract

Unit 6.8 : Tax Issues

7. E-Security

Unit 7.1 : Introduction

Unit 7.2 : Concept of E-Security

Unit 7.3 : Need for E-Security

Unit 7.4 : E-Security Tool

Unit 7.5 : Virus Protection

8. Assignment

Q 1. What do you mean by E-Marketing? Explain with the advantages and disadvantages of E-Marketing.

Q 2. What do you mean by business model in E-Commerce? Explain with any two of the types of business model?

Q 3. What do you mean by E-Commerce? Explain some of the scope of E-Commerce?

Resources and Templates

E-commerce Business Management

E-commerce Business Management Templates

E-commerce Business Management Process

E-commerce Business Management Case Studies

Blue and Yellow Modern Business E-Commerce Presentation Template

Yellow and Navy Modern Circle E Commerce Data Illustrated Presentation

Sample-e-commerce-terms-conditions-template
Who this course is for
Professionals with E-Commerce and E-Finance knowledge who wants to see themselves well established in the digital business world.
New professionals who are looking to see them successful in the E-commerce field of business.
Existing executive board directors, managing directors who is looking to get more engagement and innovation from their teams and organizations in the digital business world.